AVIKO
2023
Brand Identity Design
With over 30 years of development, AVIKO has been a key bridge promoting trade, cultural exchange, and socio-economic cooperation between Vietnam and South Korea. Moving forward, the brand aims to strengthen the Vietnam – Korea – United States friendship alliance, with cultural industries as a driving force for strategic partnerships and economic growth.
Transform AVIKO’s brand story into a comprehensive brand identity system that reflects its vision, mission, and values, ensuring consistency across all communication and application touchpoints.
Develop brand identity guidelines covering logo, symbol variations, sizing, color palette, typography, and usage rules.
Define minimum size standards and common misuse cases.
Create brand motif and visual elements.
Design branded applications including stationery, media assets, signage, and uniforms.
