Bac Ninh Province
2025
3D Exhibition Design
3D exhibition booth for Bac Ninh Province to participate in the Autumn Fair at the Vietnam National Exhibition Center (VEC).
The project aimed to create a modern, immersive exhibition space that highlights Bac Ninh’s dynamic economic growth, technological advancement, cultural heritage, and investment potential. The design needed to stand out within a competitive exhibition environment while maintaining a strong sense of identity, professionalism, and regional pride.
Exhibition Concept – “Flow of Innovation”
The exhibition concept is inspired by the idea of continuous flow — representing sustainable growth, digital transformation, and forward momentum.
Architectural Language
The booth features sweeping, fluid rooflines and curved structures that symbolize connectivity and progress. The dynamic form creates a sense of movement, drawing visitors naturally into the space from multiple angles. The layered canopy enhances visibility from afar, making the booth instantly recognizable within the exhibition hall.
Immersive Digital Experience
A large panoramic LED screen wraps around the upper facade, displaying abstract blue wave visuals that evoke technology, energy, and global integration. Vertical LED panels inside the booth showcase key highlights such as urban development, industrial zones, smart infrastructure, and cultural landmarks. The integration of digital surfaces transforms the booth into a storytelling platform rather than a static display.
Color & Identity
The dominant blue and white palette conveys innovation, transparency, and trust. Soft underlighting at the base of structures adds depth and a futuristic touch, while maintaining a clean and professional atmosphere suitable for government representation.
